| Our Counselors Talk Marketing and Sales
Hank Rodkin: 5 Essential Marketing Questions to Ask Yourself Elliot Shear: 8 Deadly Marketing Mistakes Mike Sullivan: 7 Keys to Effective Guerrilla Marketing Earl Shraiberg: 6 Strategies of a Good Sales Person: Advice from a Pro
Marketing Posts on Our Blogs
Web 2.0 Marketing: Friedman's 4 Steps Into Social Media
What's Missing from Everyone's Marketing Plan Drafts?
How Do I Get Information about My Online Competition, Track Their Keywords?
How-To's on Online Marketing Techniques
5 Tips for Enhancing Sales
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Educate your customers. Entrepreneurs whose businesses are ahead of the curve need to help customers understand the value of their products or services. -
Put prospect identification on the front burner. Keep developing sales leads and cultivating the people or organizations most likely to become your customers. -
Make an offer the customer can’t refuse. One professional association offered $250 off on next year’s annual conference if members signed up and paid now. Only $50 was not returnable if the member could not actually attend. -
Don’t give up. Persistence pays off—as long as it’s friendly and helpful and not overbearing.
Show customers that you are an asset to them. Prove that you can improve their businesses or enhance their lives.Hot Marketing Links
Community Information by Zip Code, California State University Library Industry Information, from Valuation Resources
SCORE.org on Marketing
Marketing Series from the SBA Marketing and Price, from the SBA
SBA Online Courses (Scroll down on page)
Business.gov on Small Business Marketing
Business.gov on Data and Statistics
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Marketing Workshops

Take our Marketing Workshops from experts like Elliot Shear to get customers and close sales
Marketing and Sales: Targeting to Get Customers Monthly Marketing is vital throughout a business to give you direction, to help you to set goals/objectives that will contribute to your success, and to ensure that everyone involved is focused on the same targets; this workshop will cover effective and strategic utilization of pricing, promotion, product planning and distribution to give you a competitive edge.
Strategic Marketing: Using SWOT to Position Your Business March 17, 2010 A course designed to enhance basic marketing skills which may be the cornerstone of business success, with issues aligned to sustainable competitive advantages and planning with goals/objectives. tactics, and comprehensive marketing plans.
Stepping up to 21st Century Selling March 23, 2010 This course is about showing you how to take the lead in this dynamic market. You will develop a 21st century selling mindset and operate in real-time. You’ll learn how to create a continuous sales process to keep your sales pipeline full and your sales funnel flowing.
Talk to a Free Volunteer Counselor about Your Problems With Marketing. Sign up for Free Confidential Counseling at a Location Near You

Earl ShraibergCiticorp Center Branch
 Phil Hartung Lincolnshire Branch

Dave LebowitzGovernors State branch |